Uganda Tourism Board has allocated funds to be used for the acquisition of digital marketing services for the Uganda Tourism Board. The Digital Marketing Agency shall be required to develop, and implement digital marketing strategy of destination Uganda in line with the overall marketing strategy of Uganda Tourism Board with the objective of promoting Uganda as a preferred tourism destination. The estimated duration of the assignment is 12 Calendar months. Uganda Tourism Board invites eligible Digital Marketing Agencies to express interest in providing the Services. Interested Agencies should provide information demonstrating that they have the Digital Marketing Services. The scope of the assignment will include the areas below: x Develop and Implement a Digital Marketing Strategy x Account Management x Digital Media Buying x Social Media Marketing x Website Development and Maintenance x Search Engine Optimization (SEO) x Search Engine Marketing (SEM) x Opt-in Email Marketing x Online partnerships x Video Marketing x Project Management x Training and Resourcing x Measurement and Monitoring